National Zakat Foundation
Archetype® was approached by NZF to help them create a Ramadan campaign that covered a new message and strategy. Working closely with their internal marketing team, Archetype® covered copywriting, concept, design, video production, digital and social media delivery for the whole campaign. The resulting campaign helped the charity regain focus on its aims and work, bringing much needed attention to its charitable work.
- Branding
- Campaign
- Consumer
- Digital